Strategic Campaigns Drove User Acquisition And Retention Up To 500%

Orient House

Orient House is a well-known Sydney retailer and wholesaler of unique vintage furniture, tribal artifacts and handcrafted decorative pieces sourced from Africa, China, South East Asia and the Indian Subcontinent offering an authentic and unmatched combination of items.

The Problem

Due to the lack of a solid Paid Search strategy, their visibility and sales were stagnant and fluctuated frequently.


They were usually ranking for product-level search terms, but not for high-value category level search terms and terms like antiques, old furniture, and antique dealers.

 
The goal was simple: increase their search visibility, traffic, and revenue.

What We Did

  • 1
    Facebook Ads to showcase the product range
  • 2
    Implemented Smart Campaign, which is designed for an aggressive approach to promote the products online
  • 3
    Improved the quality score of the keywords for them to appear at the top of the search engine’s result page (SERP)

The Results

296%
 Increase In Conversions


230%
 Increase in Phone Calle


500%
 Increase in enquires


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